Texas Rangers fans are eagerly anticipating the potential of slugger Adolis Garcia to lead the team to their first-ever World Series title. Similarly, Arizona supporters recognize the importance of the Diamondbacks’ aggressive baserunning in their pursuit of a second championship. Meanwhile, fans across the board have been winners this season, thanks to rule changes that have made the game faster, more balletic, and more enjoyable, while also allowing them to get to bed earlier.

At the beginning of the season, there were concerns about the economic and aesthetic impacts of speeding up Major League Baseball (MLB) games. However, the numbers reveal that these rule changes have been successful financially and perceptually. The average nine-inning regular-season game was the shortest in 38 years, lasting 2 hours, 39 minutes, and 49 seconds. This was 24 minutes less than last season and 30 minutes less than 2021. Only nine games lasted three and a half hours or longer, compared to 390 games in 2021.

Moreover, attendance at regular-season games increased by nearly 10 percent, with over 70.7 million people in attendance. This marked the highest growth percentage in 30 years and resulted in record revenue in merchandise and sponsorship sales. MLB estimates that these rule changes contributed to a $500 million increase in revenue.

In a rapidly evolving world where entertainment options are easily accessible, being responsive to the desires of fans has become essential. Other major sports leagues, such as the NBA, NFL, and NHL, have also made rule adjustments to address fan interest. While some traditionalists may oppose these changes, the overwhelming reaction from fans attending games and watching on TV has been positive.

Baseball Commissioner Rob Manfred has advocated for these rule changes since 2015, recognizing the need to address aspects of the game that hindered its appeal. The introduction of a pitch clock has not only shortened game durations but has also increased the pace of play. Pitchers now have limited time before delivering the ball, eliminating slow moments in the game.

Enlarging the bases and limiting pick-off attempts by pitchers has also rewarded speed and daring on the basepaths. This season, players like Ronald Acuña Jr. and the Diamondbacks stole bases with great success, showcasing the excitement and strategic elements of the game.

By adapting and improving its product, MLB has attracted younger fans and seen an increase in attendance. The median age of ticket buyers has decreased from 50 in 2019 to 45 in 2023. This is crucial for the value of the league’s media rights, as the in-person experience enhances the television viewer’s enjoyment.

However, the impact of these rule changes on television viewership is difficult to assess due to cord cutting. While regular-season television ratings were slightly down for national broadcast partners, the ratings for the league’s championships were the best in five years, indicating a growing interest in the sport.

Moving forward, MLB’s competition committee will continue to consider rule changes aimed at improving the on-field product. While there are no immediate plans to incorporate “robot umpires,” the league remains committed to evolving and appealing to a wide range of fans. Overall, the rule changes have proven to be a breakthrough for baseball, addressing long-standing issues and revitalizing the sport.